digital tool library

You’re ready to start marketing your business but have no plan or don't know where to begin. As a small business it's important to engage your customers. Marketing is a tool to keep the conversation going. Developing a marketing strategy is a way to get there. This beginner course will guide you through marketing basics,…

In this course, you’ll learn about why it’s important to build a brand and how you can differentiate your products and services and connect customers to your business. This beginner course will guide you through the basics of brand strategy, show you how to build an effective brand identity, and bring your brand to life.…

With so many different types of loans available, deciding on a financing solution that suits your needs can be difficult. This course covers different types of financing, including debt, equity, grants, and alternative financing options like crowdfunding. You’ll cover the many financing options, how to gather the right documents, and determine the best solution for…

Whether you are new or existing, it’s essential to gain access to the funding that you need in order to operate and grow your business. Building and maintaining good credit is one way to get you there. But how do you get there? This course will guide you through the key terms and concepts you…

Are you overwhelmed by having to do it all yourself? Instead of being a superhuman, why not start focusing on the things that only you do best? If you’ve taken the Track Your Finances: Financial Statements at a Glance course, or are familiar with basic accounting, this is for you. This intermediate course covers what…

Keeping track of the money can be daunting when you manage your own business. The good news is you don’t need to be an accountant or financial adviser to get your business finances in order — or to keep them that way. This course gives you all the basics you need to “manage the books”…